Brand Personality Traits

What Personality & Tonality do you aspire for the organisation? This short exercise's goal is to come up with the best personality traits for the business. Inspiring words with a short description for each. You can review and edit your form as many times as you like, but please only submit it once. All questions are mandatory! So if nothing happens when you hit submit, it means you've skipped something :) Have fun with it!

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What descriptive words come to mind when you think of the personality, or tone of voice, of the organisation?

Choose 10 from the options that follow.

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Personality Traits*
Choose your top 10
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Awesome!


Now you will take a moment to describe how your organisation communicates each of these traits.

Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.

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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Describe how your organisation communicates this trait. Think about your brand's tone of voice, visual style, and the language you use in your marketing, on your website, and when talking to customers.
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Happy with your results?

If so, hit Submit
But if you're not quite satisfied, simply scroll back up to edit any of your responses.
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ElectroMagnetic Brand: Brand Personality
ElectroMagnetic Brand: Brand Personality Meta Questionnaire