William Thyme & Prophet
A client needed a refresh of one of their brands for it to work alongside another brand. This was an evolution that was sorely needed.
What Did We Do?
Brand Strategy
Strategy Execution
Brand Refresh, Business Cards, Stationery, Promotional Materials
Brand Refresh
The old logo simply wasn’t making the right impression and needed modernising. We kept the sundial, but made it simpler.
Sister Brand
With Report Factory being a sister brand, we needed to make sure it worked sitting on the same marketing materials.
Stationery
A suite was designed with both the logos integrated, harmonising the two colour sets in a graph like pattern.
Event Display
Pull up banners and table top displays were designed to give brand presence at events.
Founded in 2001, The Sponge is a Branding Agency & Consultancy led by Luke Faccini. Our focus is creating brands for purpose led and purpose curious business owners, including new brand names, new brand logos, rebrands, brand refreshes and brand strategies.
Brisbane: +617 3185 4070
Being a B Corp now guides decisions about our projects, and who we choose to do business with. We soak it all in, and squeeze out the goodness. [read more]