Are you ready to dive into something truly electrifying?

We’re about to unleash a whirlwind of content – from snazzy short-form videos to graphically gorgeous carousels and blog posts that tell a story of good. And we’re doing it in a way that feels like we’re just chatting over a cup of coffee. Relaxed, real, and oh-so-relatable.

Our Sponge Community is A Melting Pot of Awesome!

From real estate moguls to FMCG wizards, our Sponge community is as diverse as it gets. But here’s what binds us all – a hunger for purpose, a thirst for impact, and a shared vision of doing good. Whether you’re a seasoned purpose warrior or just dipping your toes in, we’re here to jazz up your journey!

The Need for Good Business Inspiration

We never want you to get bogged down in the mundane when you can be phenomenal. That’s where our Good Business Inspiration (GBI) comes into play. We’re talking about daily doses of awe-inspiring, smile-making content that’s not just feel-good fluff. It’s actionable, it’s real, and it’s going to help you set your brand on fire (in the best way possible)!

Business for Good is Not Just a Trend, It’s a Movement!

So, what makes a business “good”? At Sponge, we believe it’s all about being ethical, sustainable, and, dare we say, hero making! It’s about standing for something that matters – to you, your audience, and heck, the entire planet. And when you hit that sweet spot of profit and purpose? That’s when the magic happens!

The GBI Secret Sauce

Now, let’s break down this Good Business Inspo thing. It’s content that makes you smile and go “Wow!”, wrapped in audience engagement that feels like a warm hug. We want you to anticipate every release of our purpose-driven narratives that stir the soul, and inspire with models of businesses succeeding with impact. This is our blueprint for brand brilliance!

Every piece of content we share has to pass the ultimate vibe check. Is it positive? Check! Good business-related? Double-check! Will it make you hit that like or share button? You bet! We’re cherry-picking content that’s not just good but gold-standard good.

We’ve got a process smoother than your favourite jazz tune. From sourcing to sharing, we ensure every piece of content resonates with you and your brand’s story. It’s a mix of art, science, and a whole lot of Sponge love!

Conversation Starter

We want to hear from you! Every post, every video is an open invitation to join the conversation. Got thoughts? Share them! Want to show some love? We’re all for it! And hey, who doesn’t love a bit of gamified engagement?

Buckle Up for the Ride!

Awe inspiring content every day? That’s our plan! More in-depth, engaging pieces? Coming right up! We’re not just building a content strategy here; we’re creating a movement. And you, my friend, are a vital part of it.

We have been sweating the process to ensure a smooth Good Business Inspiration launch. It will be an ease-in, then accelerate once we are firing with our process. There is so much more to share, but all in good time!

The Beginning of Something Beautiful

So, are you excited? Are you ready to join us in this crusade of purpose-driven business? We’re not just talking the talk; we’re walking the walk, right alongside you. Let’s make waves together!

To ensure you get all the goodness, subscribe, connect and keep your eyes peeled for our first Good Business Inspiration content which is coming next week. Also, if you feel inspired already and have ideas you want to suggest, get in touch now.

Warmly, Luke & Team Sponge