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Helping All Brands Be Good For The World Helping All Brands Be Good For The World Helping All Brands Be Good For The World Helping All Brands Be Good For The World
  • Home
  • About
    • About Us
    • Our Purpose & Values
    • Join Our Tribe
  • Impact
  • Projects
  • Services
    • Rebranding
    • Brand Refresh
    • Brand Strategy
    • Brand Name Creation
    • Renaming
    • Brand Design
    • Marketing Strategy
    • Brand Strategy Execution
  • Blog
  • Products
    • Book
    • ElectroMagnetic Brand Analysis
  • Let’s Start Talking
the-sponge-logo

Founded in 2001, The Sponge is a Branding Agency & Consultancy led by Luke Faccini. Our focus is creating brands for purpose led and purpose curious business owners, including new brand names, new brand logos, rebrands, brand refreshes and brand strategies.

Brisbane: Level 6, 200 Adelaide Street, Brisbane QLD 4000
Brisbane: +617 3185 4070

B corpBeing a B Corp now guides decisions about our projects, and who we choose to do business with. We soak it all in, and squeeze out the goodness.
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Ultimate Pre-rebrand Checklist

Thinking of Rebranding?
(then you'll love this!)

It's the Ultimate Pre-rebrand Checklist (PDF). It will help you build a solid platform needed to create an awesome brand everybody loves. And it's free!

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