Brand Refresh It’s an Evolution of Your Story & Your Assets

We’re ready to help make your brand something to rave about.

Working with us is super easy.

Step 1:

Step 1:

Book a free consultation

Step 2:

Step 2:

Allow us to craft a plan for you

Step 3:

Step 3:

We’ll implement it together

A brand refresh is the most cost effective solution for helping your business sell itself. It brings your look up to speed. It updates who you are without reinventing who you were. It makes you more relevant – and it shines a light on why people should choose you. It makes you not boring.
We’re not just talking about new business cards. That ain’t gonna grow your business.
A brand refresh upgrades your story as well as your style. You get complete alignment of everything that represents you. It’s a full articulation of your values done with systematic purpose.
Your identity evolves. Your story will be told properly. And your customers will understand who you are.

A brand refresh is the most cost effective solution for helping your business sell itself. It brings your look up to speed. It updates who you are without reinventing who you were. It makes you more relevant – and it shines a light on why people should choose you. It makes you not boring.
We’re not just talking about new business cards. That ain’t gonna grow your business.
A brand refresh upgrades your story as well as your style. You get complete alignment of everything that represents you. It’s a full articulation of your values done with systematic purpose.
Your identity evolves. Your story will be told properly. And your customers will understand who you are.

We Love Helping Good People Grow Their Brands

New Look – Better Strategy

Imagine your story told by skilled professionals. Award-winning designers create your look. Your favorite author writes your company bio. And Morgan Freeman reads it out loud. It’s still your story – only now people line up to hear it.
Updates to your style guide include:

  • New Font Treatments
  • Sleeker More Relevant Logos
  • Integrated Color Palette
  • Revamped Collateral (Business Cards, Letterhead, Brochures)
  • Website Alignment
  • Social Media Page Design

You can add as many elements as you need.
(Morgan Freeman only available with our super-ultra-deluxe-premium package).

Bigger Results

Your brand is your salesperson.
It represents your business and everything you promise to deliver. It welcomes customers at your gate – and it sells even when you’re not there.
If your brand doesn’t pull its weight, you’re losing new business.
Great branding tells a compelling story at every point, purely through amazingly designed collateral:

  • You Become Easier to Find & More Relevant in Search Results
  • You Meet the Expectations of a Modern Consumer – Just like Your Competition Does
  • You Communicate Who You Are Before Any Face-to-face Interactions
  • Your Attract the Right Customers

Brand Refresh Is Our Most In-Demand Service of 2017

Use it to start planning your refresh.
It’s a list of marketing & branding collateral that you may need to update.
Our experts will design all these assets for you – and they’ll be flawlessly produced to provide a premium first impression. If you’re not giving one now, a brand refresh is the first step in the right direction.
TIP: Use this list to decide what you’ll need produced upfront. A package deal will be better value for you.
For more information on your brand refresh, contact us here:

“A good story engages us and that’s where great branding starts.
When it is lacking, it’s time for a brand refresh.”


Luke Faccini, Brand Storyteller

Projects We’ve Done

Our Latest Thoughts on Brand Refresh

Humbling Words From Awesome People

  • The Sponge’s perceptive sensibility guarantees a perfect match between your business and its presentation to the world. They makes your values, ethics, goals, and the 'feel' of your business shine through every aspect of your brand.

    Geoff Walker Sydney Massage Time Pty Ltd
  • I recommend The Sponge’s services to new and established organizations who are looking to differentiate themselves from the “ordinary” and stand out from the crowd.

    Annette Wright InfoGenesis Pty Limited
  • One of Luke’s talents is his ability to move people and organizations from the creative to the innovative, commercializing ideas and inventions.

    Rodney Marks Hoax Speaker
  • I have had The Sponge involved in several IT based projects over my years working as a Software Developer. Each project has seen results that have exceeded expectations and I highly recommend them.

    Shane Wisniewski Wesfarmers Industrial and Safety
  • I usually don’t believe in one stop shops, because of the inability to be great across many areas, but The Sponge truly are the one stop shop for brand creation, innovation and lead generation.

    Mark Capelin Tribe Social Fitness
  • Luke and the crew at the Sponge helped set up our Corporate image as it stands today. They were extremely helpful and patient. They took the time to understand our business and brainstormed with us some of the essential elements and came up with various images until we were happy with the final one. Can't recommend Luke and his team enough. Thanks again Luke.

    Kim Lie Jom Complete Health Chiropractic
  • The Sponge team are great to work with. They translate your ideas and vision into something real and tangible and they truly want to make an impact to your business strategy with their valuable insights. We have been using them for over 10 years and would highly recommend their expertise.

    M Levonian William, Thyme & Prophet / Report Factory
  • A great vibe and energy brought to every project that The Sponge have led for me. Easy to work with, quick on the uptake of direction and prompt service. Will definitely be using The Sponge again and highly recommend.

    Lucette King NSW Department of Education
  • High level strategic thinking and their creativity makes them stand out. Quick turn around time and reasonable price make them the winner every single time.

    Syed Mujtuba Crescent Wealth
  • Awesome company with awesome creativity. After working with them over 2 years, The Sponge has successfully turned me from a happy customer into a raving fan!

    Jeremy Chen Claytan Australia
  • Great creative proactive company. Could not be happier with the works they both provided and suggested. Now our go to company for branding.

    Ross Thompson JHA Engineers
  • Awesome design. Easy to work with. Jobs are completed quickly. Highly recommended.

    Alexander Bont BONT
  • Luke and the team at the Sponge are truly artisans of their craft. They're AWARE, they DARE and DELIVER.

    Claude Di Ciano Richardson & Wrench Willoughby
  • Love their vision, love their work and mostly love the team!

    C. S. Chen Claytan Australia
  • The Sponge truly immersed themselves into our business, our team and our culture to develop a brand that not only captured our essence but more importantly; expressed it to the world.

    Mende Seljanovski Enth° Projects
  • The Sponge have been outstanding to work with. Their expertise, dedication and outstanding quality of work is second to none. I am grateful for their input into the design of our brand and website.

    Matt Malouf The Fortune Institute
  • Our brand looks better than we could have dreamed and The Sponge team managed to squeeze so much meaning into it that our prospects really get a sense of how we can help them.

    Darren Vardy Insolvency Options

We Love Helping Good People Grow Their Brands

We’re ready to help make your brand something to rave about.

Working with us is super easy.

Step 1:

Step 1:

Book a free consultation

Step 2:

Step 2:

Allow us to craft a plan for you

Step 3:

Step 3:

We’ll implement it together