Company Culture Archives - Sponge Branding Agency Australia

Home Blog Brand Strategy, Company Culture, Purposeful Brand How Do You Calculate The ROI Of Being Purpose-Driven?

How Do You Calculate The ROI Of Being Purpose-Driven?

And Why Sitting on the Purpose-Driven Fence Might Be Costing You More Than You Think You’ve likely heard the term “purpose-driven” thrown around in countless [read more…]

Home Blog Brand Refresh, Company Culture, Rebranding, Renaming 3 Huge Problems Secretly Costing You 100,000s!

3 Huge Problems Secretly Costing You 100,000s!

How Culture “Done Well” Secretly Cost Us $100,000s Confession time. This was a hard earned and very costly lesson for me and Sponge. I will [read more…]

Home Blog Brand Strategy, Company Culture The True Cost Of A Bad Hire!

The True Cost Of A Bad Hire!

Business leaders with growing teams have so many challenges. One you’ve no doubt felt the pain of, is when you have a bad hire in [read more…]

Home Blog Brand Strategy, Company Culture, Purposeful Brand Give them what they crave…

Give them what they crave…

…And they’ll stay with you forever. What does fulfilment from your business mean to you? Imagine a team of highly talented people. They are fully [read more…]

Home Blog Brand Refresh, Company Culture, Rebranding Why Prudence Rehab had to rebrand

Why Prudence Rehab had to rebrand

This logo is not their brand This new logo is more than a bold and brightly coloured icon and typography! Its meaning is awesome, which [read more…]

Home Blog Company Culture, Marketing Strategy, Purposeful Brand Falling Back In Love With Mondays

Falling Back In Love With Mondays

Where Did The Love Go? Evan owns a second generation manufacturing company. When we met, he was experiencing his business as a grind. It was [read more…]

Home Blog B Corp, Company Culture, Purposeful Brand We’re already maxing our impact til September!

We’re already maxing our impact til September!

We couldn’t help getting swept away by the awesome organisations that asked for our help. So with our Double the Goodness grant maxed til September, [read more…]

Home Blog Company Culture A Day In The Life Of Muzammil Husnain – Web Developer

A Day In The Life Of Muzammil Husnain – Web Developer

5:40 am Usually, I wake up at around 5:30 am. Today is Friday and it took me 10 extra minutes to wake up. I get [read more…]

Home Blog Company Culture Why We Killed Our Values

Why We Killed Our Values

What Made Us Resort To Murder? I am a values nerd. So how did we get to the point of needing to kill our values? [read more…]

Home Blog Company Culture Holy Sh*t, We Turn 20 this Month!

Holy Sh*t, We Turn 20 this Month!

It’s our anniversary. We’re celebrating, and you’re invited! Yep, time burns by at a ridiculous rate. I’m shown again, in glorious fashion, just how fast [read more…]

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